Designed for

a hundred million

mobile app users

the world's best

airport

world-class

financial institutions

a nation's oil & gas


company


Xin Yuan Lim is a senior product designer at Doctor Anywhere, delivering products with high revenue growth, with 8 years of experience in product and service design. Previously a founding product and service designer at Fjord's Singapore studio.

Side Projects

Things I've Made —/

Miles Maximiser
01

Fintech

Credit Card Miles Maximiser

Find the highest miles-per-dollar card for any purchase. Real MCC-code logic, monthly caps, KrisFlyer conversion — built for Singapore’s miles ecosystem.

Try it live ↗
Live
Spending Dashboard
02

Fintech

Credit Card Spending Dashboard

A privacy-first rewards dashboard, it delivers instant per-transaction mile conversions and flags recurring subscriptions, ensuring your credit card rewards are maximized and spending patterns are fully visible.

Try it live with sample data ↗
Live
Kindle Fridge Calendar
03

Family

Kindle Fridge Calendar

A home fix for a buggy school app. Pulls dates from school emails into our family calendar and shows the week ahead on an old Kindle in the kitchen.

Live
Fever Log
04

Health

Fever Log

A functional, AI-assisted temperature tracker featuring automated image-to-text logging to save caregivers time. Built around a core trend-mapping visualization, it empowers our family to instantly see the trajectory of a child's fever—solving a critical gap in generic health applications.

Coming soon
In progress
Instagram Reel
Placeholder
public health

Doctor Anywhere — Redesigning the doctors' platform for doctors in Southeast Asia

product design • user research
Public health

Designing a child myopia management mobile application for an international audience

product design • visual design
AVIATION

Designing a virtual assistant experience for one of the world's best airports

Service design • User Interface
Public Service

Redesigning an auto-populate tool for legal case report for a police force in Asia

Service design • User Interface
FINANCE

Establishing an ecosystem of services for high net-worth individuals and relationship managers in private banking

Service design • User Interface
Oil and Gas

Designing a new digital well management tool for a multinational oil and gas company

Service design • User Interface

Petite & passionate

Hello, I'm Xin! A senior product designer with 8+ years of experience who believes the best work lives at the intersection of user needs and business impact.

I love to reach out to the users I design for. Understanding what users actually need, not just what they say, is where good design starts. From there, I work close to the build by pairing with engineers and data team, using AI tools where it genuinely sharpens the process, and bringing my own judgment to the decisions that matter.

As an experienced designer, I focus on meeting business outcomes and drive scalable growth as a company.

I actively integrate AI into my design workflow and bring what works back to the team. Using generative tools for ideation, exploration, design system as well as user interview preparation and synthesis. This is a core part of how I work.

If this is how you and your team work too, I'd love to connect and explore work opportunities together.
Open to
xinyuan14@gmail.com